PUMA X BIG SEAN SS18 LAUNCH PARTY (2018)
CLIENT: Puma x Big Sean

ROLE: Creative + Art Direction

OBJECTIVE:

The PUMA x Big Sean team wanted to bring their barbershop meets Big Sur campaign to life with loud and energetic launch party.

RESULT:

We immersed party-goers in a detailed environment filled with redwoods, a functioning barbershop and capped off with a live performance by the Sean Don himself. The end result; a visually stunning, can't miss event.